Challenging stigma starts with challenging our own perceptions. Stigmatizing attitudes and beliefs stem from false assumptions that we may not even realize that we hold. Refocus and look again.

How you can help:

Learn and share the facts about behavioral health disorders.

Challenge your own assumptions and stereotypes. If you know someone has a behavioral health disorder, does it cloud your perception of them? A change in your perspective can have a ripple effect on others.

Be an agent of change. Speak up when you see stigma happening, ask a question, start a conversation.

A Day in the Life

Meet Bert. Bert lives with OCD, a behavioral health condition. He also lives with the stigma that comes with it. This 90 second video shows how stigma impacts him and millions of others like him. 

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“Distorted Perceptions: How Stigma Impacts Recovery”

This 40-minute educational video is designed to prompt meaningful conversation among all those who have been affected by behavioral health issues. In the DVD, persons with lived experience, family members, providers, and administrators share their candid perspectives on the impact of stigma both personally and professionally.

Click here to order.

Take the pledge and spread the word!

Mental health and substance use issues affect 1 in 4 Americans. Stigma associated with these conditions remains one of the biggest barriers to treatment and recovery. Help us fight stigma by signing and sharing our pledge.


I pledge

  • to challenge my own perceptions about people who have mental health and/or substance use disorders.

  • to speak out and share knowledge to help others recognize stigma.

  • to become an agent of change by being a part of the conversation to reduce stigma associated with behavioral health.

Check the box and take the pledge.